Here Are the Basic Social Media Guidelines You Should Follow in Japan
Complying with these guidelines help prevent risks from happening.
Guidelines for posting content on social media differ per country. Japan’s view on social media posting is strict because of the many risks that come with it such as information leaks, account theft, or even identity theft. To prevent these risks from happening, here are the basic guidelines to keep in mind when using social media sites in Japan.
Posting personal information
Posting your personal information online would bring in risks like identity theft. In Japan, personal information is used in many ways such as verification of accounts. The information posted publicly may be used in many ways to steal your information, hack into your personal accounts, etc.
Sharing information from work
Sharing information from work may cause problems such as information leakage. There are cases of careless posting information on social media accounts. For example, sharing information such as salary information would not only put risk on the individual that posted it but also to the company that provided it. It is always best to ask superiors before posting anything that is connected to work.
Posting one’s opinion on social media
Posting your opinions or the like on your private accounts, even if it is only public to certain people, would have risks of it being interpreted as a part of your work life, thus indirectly reflecting the company’s opinions, stance, etc. In Japan, some people take specific measures to make it clear that their opinions are only of their own on their profile pages. It is because they do not want to risk ruining the company’s reputation by speaking out publicly on their social media accounts.
Tagging friends or coworkers
When tagging friends or coworkers on your posts, make sure to ask permission first. For example, photos can be interpreted in many ways, and being tagged in a photo that may be deemed inappropriate may affect a person’s reputation and cause a ripple effect on their business activities, etc. Some people would want to keep personal information and their whereabouts privately, so tagging them without permission could cause trouble for them.
Posting photos or videos while at work
Posting photos or videos while at work brings the many risks that come from information leakage. Blurring or cropping out information sometimes is not enough. Even if a photo seems safe, there are many ways to get information from a photo, which is why it is best to avoid taking pictures at work to prevent risks from happening.
(08 April 2020)