This Project in Japan Raises Funds to Deliver Bento Meals for the Elderly

You can avail two kinds of courses to help out.

While the effects of the new coronavirus spread in many directions, people in
Nihonbashi, the roots of the Edokko (traditional Tokyoite) nature, are helping each other out during these times. Originally, restaurants in this area are often used for banquets and dinners. Although they operate while taking measures to prevent the spread of infection, it is realistically difficult to recover the sales they had before the pandemic. Because of these trying times, the restaurant owners decided to join hands and start an initiative to support the community, saying, “We are okay. We want to be useful to those in need because of this hardship.” Since April, when the threat of the Coronavirus became more evident, they began delivering bento (single-portion takeout or home-packed meal) boxes to health care facilities.

Nihonbashi Heart Bridge Project
was launched with the goal of “sending love to welfare facilities by sending ‘meals’”

Nihonbashi Muromachi Area Management has learned from the local government that welfare facilities are having more difficulties during this situation than what many people would think. So in collaboration with Miyoshikai, the youth group of Nihonbashi Restaurant Association, they launched the Nihonbashi Heart Bridge Project. Using the crowdfunding site READYFOR, they are raising money for bento deliveries from Nihonbashi restaurants to elderly care facilities.

Nihonbashi Heart Bridge Project crowdfunding flow.

There are 2 courses to choose from when sending financial assistance: the support with bento course (with meal ticket) and the all-out support with bento course. In the support with bento course (with meal ticket), half of the donated amount goes to the delivery of bento boxes to welfare facilities while the other half is returned to you in the form of a meal ticket that you can use on a later date. You can send
¥2,000, ¥6,000, or ¥10,000.

On the other hand, in the all-out support with bento course, the entire donation is used to provide bento boxes to welfare facilities. You can send
¥3,000, ¥10,000, or ¥30,000. Both courses contribute to the support of welfare facilities and the restaurants that make the bento boxes.

Send love to both health care facilities and Nihonbashi restaurants!

The bento boxes are prepared by the 25 restaurants under Miyoshikai. These will be distributed to elderly care facilities in Chuo Ward, Tokyo (intensive care nursing homes
My Home Harumi and My Home Shinkawa, geriatric health services facility Reha-port Akashi, and group home/care house Aioi no Sato) regularly from June 29 to July 31.


■READYFOR Nihonbashi Heart Bridge Project

Provided by Japan Walker™, Walkerplus™, and Tokyo Walker™ (12 June 2020)

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